Digitol: Built for B2B, Not B2C

Why Digitol Is Built for B2B Commerce—Not Just Online Sales

Digitol’s MyStore platform offers clear advantages over legacy dealer e-commerce systems—automated pricing, streamlined catalog control, vendor flexibility. On its own, this puts it well ahead of ERP-bound solutions that frustrate both dealers and their customers. But let’s be honest: that still resembles a B2C experience wrapped in a B2B skin.

And that’s the problem with nearly every platform built for office products dealers over the last 15 years.

They may include big catalogs, some contract pricing, and login portals—but at the end of the day, they’re still asking business customers to “shop” the way consumers do.

Digitol breaks that cycle.

What sets Digitol apart is not just the e-commerce front end, but the way it transforms procurement workflows through deep integration with 2CLIXZ (MyMobile) and Data Capture Agent (DCA) technology. These are not add-ons—they are what elevate Digitol from another web store to a true B2B commerce platform.


B2C vs B2B: The Real Difference Is Workflow

In B2C, customers browse. They compare. They choose. That model is based on impulse, preference, and personal value.

In B2B, customers don’t have time for any of that.

They want:

  • Pre-approved product lists

  • Pricing tied to contracts

  • Spend management and purchase controls

  • Reordering without effort

  • Fulfillment without delay

Digitol enables all of this. But only when combined with its embedded tools.


1. 2CLIXZ (MyMobile): Embedding Reorders Where Work Happens

MyMobile turns smartphones and tablets into procurement engines. With custom QR codes placed on printers, supply cabinets, break rooms, or workstations, buyers no longer need to log into a website or browse.

They simply scan, and the exact product—at the contract price—is added to their cart and ordered.

✅ Eliminates cart building
✅ Eliminates SKU search errors
✅ Eliminates forgotten reorders

Instead of asking customers to remember to order, Digitol embeds the order process where the need arises—on-site, in the moment, with zero friction.


2. Data Capture Agent (DCA): Predictive Replenishment for Print & IT

The DCA is the heartbeat of workflow automation.

By monitoring devices like printers and MFPs in real time, the DCA:

  • Detects low supply levels

  • Forecasts usage

  • Triggers reorders before the customer knows they’re running low

This is true managed procurement, not just e-commerce. And it extends beyond print—integrating with IT assets to support service requests, warranty tracking, and even accessories for workstations.


Together: A Closed-Loop Procurement Ecosystem

With these integrations, Digitol moves beyond the transactional. It enables a closed-loop procurement ecosystem where:

  • The platform controls pricing and catalog visibility.

  • Mobile and IoT tools trigger reorders naturally.

  • Customers never shop elsewhere—because they never have to shop at all.

This is how Amazon Business wins—and how Digitol gives dealers the tools to fight back.

Related Reading:

Vendor Contract Pricing Support: Digitol simplifies multi-account vendor pricing by automating account matching, preventing errors, and protecting your margins—no manual input required.