What the Digitol Platform Does
The Digitol Platform is a fully integrated, cloud-based ecosystem designed to support independent dealers in transitioning from legacy, fragmented IT and ecommerce infrastructure to a unified digital business model. It consists of four core technology components, each purpose-built and tightly integrated to deliver an end-to-end solution:
1. Vendor-Agnostic E-commerce Platform
Description: Digitol offers a unified ecommerce platform that consolidates products from multiple dealer-preferred vendors into a single searchable and transactable catalog.
Function: Enables dealers to offer their customers a seamless shopping experience without being tied to a single vendor.
Key Benefit: Flexibility and freedom to control product mix and pricing across multiple suppliers.
2. AEO/SEO Optimized Websites with Integrated AI
Description: Dealer-branded websites built from the ground up for Answer Engine Optimization (AEO) and traditional SEO.
Capabilities:
300+ pages of structured, schema-marked content.
Dynamic, expandable content libraries updated monthly.
Integrated local AI chatbot for instant, conversational answers.
Function: Drives organic visibility, enhances user engagement, and captures leads directly on the site without dependency on Google.
3. 2CLIXZ Mobile App
Distribution: Digitol, through E&S, is a non-exclusive distributor of the 2CLIXZ mobile app.
Function: Provides dealers a mobile channel to extend ecommerce capabilities and customer engagement beyond the website.
4. EKM Insights DCA Monitor
Function: Offers device-level data collection for Managed Print and Business Equipment environments.
Benefit: Real-time visibility into device status, usage, and service needs for proactive service delivery and automated supply fulfillment.
QuickBooks Integration
Scope: Full integration with all versions of QuickBooks.
Capabilities:
Seamless financial reporting (P&L, balance sheet, etc.)
Real-time syncing of ecommerce, customer, and invoice data.
Accounting System Flexibility
Policy: E&S (Digitol) will evaluate requests for integration with additional accounting platforms on a case-by-case basis.
Focus: Prioritizes complete replacement of legacy systems over integration with outdated software.
No Integration with Legacy Systems
Digitol does not integrate with traditional dealer systems such as DDMS or other legacy ECi software products used in the Office Products channel.
Reason: The Digitol platform has been developed to replace these systems entirely to eliminate inefficiencies and limitations.
Not a Patch or Plugin
Digitol is not a layer on top of existing infrastructure.
It is a comprehensive replacement—a clean slate for digital transformation.
Not a Generic Web Builder or App Store Tool
Digitol websites and ecommerce infrastructure are purpose-built for office product dealers, managed print providers, and business equipment resellers.
This is not a plug-and-play tool or CMS like Wix, Squarespace, or Shopify.
Does Not Rely on Google for Functionality
While SEO is supported, the platform is designed to bypass Google’s dependency model with integrated AI that answers user queries directly.
This approach reduces exposure to the declining value of organic traffic in the “no-click” and AI-Ask search era.
The Digitol Platform is an all-in-one business operations and e-commerce engine explicitly designed to replace legacy dealer systems, not coexist with them. Through its four integrated components, it offers:
A unified tech stack
End-to-end control of customer engagement
Next-gen ecommerce and content delivery
Real-time business insights and accounting
For dealers looking to transform, not just digitize old processes, Digitol is the platform for the job.